Büchler Wagner Limited Liability Company
Intelligent recommendation system for the global travel industry.
Intelligent analysis system that provides decision-support information to the merchant based on the available information about the customer and the supply, and assembles and presents the most appropriate option to the customer.
For decades, experts set up travel packages based on available, processable volumes of information. Each tour operator was in direct contract with limited number of accommodation and transport company, and manufactured its own product by their offer, which was then published in its catalog. The emergence of the Internet brought fundamental changes and brings it continuously to the life of tour operators:
1. the available supply broadens significantly,
2. it will be available for passengers as well.
As a result, passenger today does not choose between ready-made packages, but also sees the elements, of which the offers, the products of travel agencies are compiled. He sees also that the elements can be obtained by him, and he can arrange a package, his own journey.
3. The number of service providers with direct access on the internet is much greater than the number of those catalogs, which previously had to choose.
In other words, has to choose between much higher numbers of offers, in addition they are not ready made, but offers have to be completed from elements. The result is more choice, greater uncertainty.
Traders need helping solution to process significantly larger amounts of information than earlier that can help to control their business. Persons who wish to travel need a tool that helps to make the right choice. For such a tool than Google, that provides assistance in the search for Internet content.